| How
it Started
It
started with a very inspiring article in one of the popular
graphic design magazines. The article was documenting an event
that had just occurred a few months prior. It talked about
an event that advertising agencies organized to help out non-profit
organizations. This event seemed so inspiring to everyone
involved, I just had to get involved myself. And involved
is just we what did. But first we must give credit to the
founders of this wonderful concept. Thank you Riggs design
firm, for your inspiration.
The
history of this event started several years ago and was developed
by a firm in Columbia, South Carolina called Riggs. They started
a program called CreateAThon®.
It is a one day and night event where the entire firm works
on non-profit jobs for the community. Since it had such a
big impact, they invited other ad agencies to join them. This
past year, 25 agencies from across North America joined in
their efforts. More than 180 non-profit organizations were
helped with approximately 400 projects.
http://www.createathon.com
Since
neither of us work for an ad agency, we decided to take this
wonderful idea and bring a group of designers from many different
agencies together in a one day ALL NIGHT event similar to
that of CreateAThon®. Most of the volunteer designers
were alumni of the design studio design
x nine, operated by the Graphic Design Department of Myers
School of Art. Thanks to Myers School of Art for allowing
us to use their facilities and a Folk grant that partially
funded this event.
The
goal of Design for 24 was to produce design work for non-profits
whose limited budgets often prohibit hiring professional firms
to assist them in creating logos, informational brochures,
websites, identity systems, and so worth.
It's
amazing what happens when you get a bunch of people together
in a room who share one commonality. PASSION. Passion about
what we do. Passion to help others. Passion about life.
"When
people with passion come together...we can really MAKE A DIFFERENCE!"
Todd
Bertsch & Janice Troutman
Coordinators of Design for 24: |
